Velpitar website

In designing the Velpitar website, I aimed to create a rustic, earthy feel that transports visitors to a traditional bakery. I chose a warm, rich wooden texture as the backdrop, to invoke the authenticity of artisan bread-making. The vivid orange hue is inspired by the golden crust of freshly baked bread, creating a welcoming ambiance. High-quality images serve as focal points, showcasing the product’s natural ingredients and homemade quality. Hand-drawn elements and script fonts add a personal, handcrafted touch, emphasizing the brand’s commitment to traditional baking methods. This design harmonizes visuals and information, inviting users into Velpitar’s wholesome world.